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[Go to home](https://academy.laioutr.com/en)

- [Foundations](https://academy.laioutr.com/en/lernpfade/foundations)

- [Page types, pages and variants](https://academy.laioutr.com/en/lektionen/foundations-page-types-pages-variants)

Pages, page types and variants

# Page types, pages and variants

9 min

Every page belongs to a page type, such as home, product listing, product detail or content page. Variants adapt a page for markets, audiences or campaigns. This lesson shows how they relate and where pages, page types and variants are created in Studio. This is the basis for every role.

## Key takeaways

- The page type defines route and data of a page.
- A page can have several variants.
- Variants replace copied pages.

## Read more

- [Create pages and variants from page types](https://academy.laioutr.com/en/artikel/create-pages-and-variants-from-page-types)6 min

  Every page in Studio is based on a page type such as Home, Product Detail or Landing Page. When adding a page, the team picks the type, checks name and URL path, and adds further variants of the same page when needed.
- [Studio at a glance](https://academy.laioutr.com/en/artikel/studio-at-a-glance)5 min

  Studio is the visual editor in Cockpit: the team builds pages from sections and blocks, sees every change in a live preview of the real storefront and publishes when everything is right.
- [Run campaigns with page variants](https://academy.laioutr.com/en/artikel/run-campaigns-with-page-variants)7 min

  For a campaign, the team adds another variant of an existing page, builds the campaign content there and controls through rules and publishing when and where the variant applies. The previous version stays untouched.

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